👋 I’m Erika, a product designer by day and Pilates instructor by night.
I bring clarity to complex fintech products, designing for trust, usability, and business impact.
Located in…
Relocating soon to San Francisco 🌁
Focused on…
Designing financial systems that are transparent, scalable, and human-centered 💳
Currently…
Building financial products that help working Americans move with confidence 💸
Featured Projects
Selected case studies from my work at Branch, where I led design on products used by millions of workers.
Branch: Savings Goals
Helping users build financial stability with simple savings goals, resulting in a 10% increase in monthly active users.
Connecting families across borders: Introducing international transfers to the Branch Wallet.
Branch: International Transfers
Branch: Tip Pooling
Empowering restaurant workers with same-day tip payouts through automated pooling.
Branch: Rewards Revamp
Transforming the Rewards Tab to maximize user engagement and drive increased reward earnings, averaging a $7 increase in spend per user.
